Gandhi Smriti - Social Media Workshop

Our trainers Arnika Singh and Pratishtha Arora conducted training with members of civil society organisations on using social media for social change. The trainers shared their expert tips on how to run a social media campaign and what are the aesthetics of engaging organic audience for your cause.


A cultural difference that reflects on social media engagement was clear in the workshop as the representatives were facing different issues from each other on engaging the audience online. Social Media does offer a wide range of audiences who are potential supporters of your cause but you definitely need a strategy to connect with them in their very own way. We are happy that we were given the opportunity to discuss the same with the participants.