Facebook Launches New Tools to Make Communities More Relevant

Facebook Launches New Tools to Make Communities More Relevant

Social Surfing
Facebook was founded in 2004 and has ever since introduced and developed various technologies to connect people across the world. Like several other platforms on new media, Facebook has also contributed vastly towards transgressing the limitations of traditional media that only allowed a unidirectional flow of content and information.  Anybody, regardless of their social or economic backgrounds can now voice their opinions with the potential of reaching millions of people via these platforms. This, in a sense embodies greater power among ordinary citizens and people who now identify themselves as active creators of information. A platform as dynamic as Facebook looks at ways to constantly evolve and create opportunities that make the experience for its users far more personalized and efficient. In a first of its kind, the team at…
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Pioneers of Change on Social Media

Pioneers of Change on Social Media

Social Surfing
Living in suburban parts of the country we seldom witness social evils like child marriage being practiced around us. This however, is far from the reality. Even today India is among one of the ten countries that have the highest number of child brides in the world and it is estimated that almost 47% of the girls in India are married before they turn eighteen, which is the legal age for marriage of girls. Although a large percentage of the boys in the country also fall victim to child marriages, the numbers are much higher for girls reiterating the social disadvantage they are subjected to. Policies and laws like the Child Marriages Prohibition Act (2006) lay down a strong legal framework to battle the issue however, these cannot improve the…
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Facebook Changes- For the Better!

Facebook Changes- For the Better!

Social Surfing
For more than a decade now, Facebook has revolutionized social interaction, and communication across the world, among people of diverse cultures and a myriad of ages. With its constantly changing updates, and introduction of new features periodically, Facebook is a trendsetter, and the 'King' among all social media platforms. Now, Facebook has introduced Graphic Interchange Format, or commonly known as 'GIF' on its platform. Now, users have the option of not only using text and images to comment, they can also use GIFs to express their feelings more accurately. While this option was rolled out on the Facebook messenger last year, it is only now that it has been incorporated on the app and desktop versions, as part of the comment bar. While social media has certainly made communication extremely…
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‘Rethink’ – A Cyber Bullying app that stems the destruction

‘Rethink’ – A Cyber Bullying app that stems the destruction

Social Surfing
Trisha Prabhu made ‘Rethink’, an app for cyber bullying. She was nominated for the Google Science Fair as Global Finalist. After reading about a suicide committed by an eleven year old girl who was the victim of cyber bullying, Prabhu stated, “For me, stopping cyber bullying was stopping (it) at the source which was with the cyber bullying.” The ‘Rethink’ product prototype is designed to plug into social media apps and sends a “This message may be hurtful. Are you sure you want to post this?” message to the person who is about to post on social media. Right now, Prabhu’s app is gathering a lot of momentum at the global level. She has also pitched her app in the ‘Shark Tank’ which is a television show. The show features…
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Fake or Real – How Does One Distinguish?!

Fake or Real – How Does One Distinguish?!

Social Surfing
In today’s age and times, world news has become akin to personal news. Gone are the days when one would flip through reams of newspaper, with a cup of tea, and spend an hour devouring the happenings of the country and the world. Today, we have news from across the countries at our fingertips. In this era of instant news and a world governed by social media activity, what has become increasingly common, and quite disturbing, is the spread of fake news. It is unlikely that you haven’t fallen prey to this- we may have passed on a false forward or liked and shared an incorrect news item, or worse still, reacted strongly to a false case. While we are not alone, we do need to collectively realize the ramifications…
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